Devamitra – The Artists Collective is an art and cultural society based in Zurich, Switzerland. It is a non-commercial entity primarily created for the benefit of visual artists to support each other, exchange experiences and network with the art world at large.
The name ´Devamitra´ is derived from the Sanskrit words ´Deva´ means ´divine or creative being´ and ´Mitra´ means ´friend´. It can be interpreted as Creative Friend´. Therefore, Devamitra is a collective of friends who are creative beings.
Devamitra is conceptualised and founded by artist, curator and writer Deviprasad C Rao, fondly known as ‘Devi’, along with his family and few art loving friends. It is their common vision and mission to work towards facilitating, supporting of and collaborating with visual artists beyond borders. They aim to create an online and physical environment where visual artists can be connected, presented and promoted without the presence of any intermediaries.
Devamitra will predominantly use Online and Social Media to network with artists and their respective audience through online exhibitions, featuring artist, relay gallery exhibitions, webinars, group discussions, art residencies, workshops and art education programs. It also intends to collaborate, wherever there is an opportunity, with other art and cultural institutes, art galleries, museums, curators and collectors.
Devamitra is an organisation based on memberships, donation and sponsorships. Presently, its membership is open to selected visual artists who are residents of Switzerland. Artists from other countries will be invited as associate members. The team of curators reserve the right to select artists and their art works to be promoted on its platforms. Until end of 2021, membership charges are waived for all members.